Friday, January 31, 2020

Describe in detail how you would go about isolating and studying the Essay

Describe in detail how you would go about isolating and studying the expression of the gene which appears to render the Southern Region population subgroup in saudi Arabia resistant to Type 2 diabetes - Essay Example Among these are the genes encoding leptin, tumor necrosis factor-alpha and adiptonectin. These genes may be involved in the development of insulin resistance. Therefore, to address the potential genetic association between resistance to type 2 diabetes, it is important to assess whether individuals whose phenotype shows resistance to the disorder are genetically screened to see if differences exist between the structure and/or activity of adipocytokine genes in groups women with similar risk factors (viz. obesity) and markedly different incidence rates for diabetes. A subpopulation of Saudi Arabian women has been identified that is resistant to the development of type 2 diabetes, despite incidence rates of obesity at the same level as the entire population of women in Saudi Arabia. The purpose of this research was to identify whether or not there was a genetic basis to this phenotypic observation. The present study involves a genetic assessment of the gene called resistin, previously identified in mice on chromosome 8 (Steppan et al, 2001). To study this gene in humans it was necessary to clone the gene. This process is initiated by a technique called fluorescent in situ hybridization (FISH). The mouse gene is used as a probe to identify the chromosomal location of its human gene counterpart. Since gene sequences are frequently homologous among different species, the related genes or orthologues can be used to identify similar genes in different species (Gregory & Hebert, 1999). The mouse gene is attached to a fluorescent probe and mixed with human chromosomal DNA that has been denatured (connverted to single stranded form). The fluorescent band identifies the chromosomal location of the gene in humans. The chromosome segment can then be cut with restriction enzymes and linked to an expression vector to generate a recombinant

Thursday, January 23, 2020

Politics of Muscle :: essays research papers

â€Å"The Politics of Muscle† by Gloria Steinem is an essay arguing the difference in strength between men and women. Steinem starts her essay by stating how she grew up in a generation where women didn’t participate in a lot, if any, sport activities. She goes on to say that she believes this is the reason why women of her generation believe that it’s not what the female body does, but how it looks. Steinem feels that women always seemed to be owned in some degree as the means of reproduction. She believes that women are made to feel ashamed of their strength and that â€Å"only when women rebel against patriarchal standards does female muscle become more accepted.† (pg 372)   Ã‚  Ã‚  Ã‚  Ã‚  I think that Steinem’s intended audience is primarily for all women. I feel she wrote this because she feels strongly about how the power of women is viewed versus the power of how men are viewed. I think her primary purpose is to speak to women and to get them to realize how much of an impact increasing our physical strength could have on our everyday lives. Steinem wants to let it be known that women are not objects and that having muscles and strength can in fact be feminine.   Ã‚  Ã‚  Ã‚  Ã‚  I agree with the author that society does view women as the weaker sex. I also believe that it is true that some of the more athletic woman today are not always viewed as being as beautiful as the skinny models in the magazines. However, I don’t agree with her thoughts regarding women being possessions and how she thinks women’s bodies are symbols of men’s status. That could very well be true in other cultures, as she does state in her essay that there are many cultural differences. But for myself, growing up in the environment that I did, that is not something that I had ever really heard about or was witness to.

Wednesday, January 15, 2020

Benefit and compensation system of Google Essay

Google Inc. is an American international organization that provides internet related products and services. Cloud computing, advertising technologies, and their search engine are among the most popular services that they offer. Google recently ranked 46th on the 2014 Fortune 500 companies and 1st on Fortune 500’s best places to work for. Google was founded in 1998 by Larry Page and Sergey Brin who met at Stanford University and is based out of Mountain View, California. Google began in a garage sixteen years ago and now has over 48,000 employees and is one of the world’s technology leaders. CNN Money has it ranked as number 1 on list of most popular employers by business and engineering majors. â€Å"College students worldwide dream of starting their careers at Google† (cnn.com). A large part of the reason that Google ranks so highly among lists of popular employers is due to their competitive compensation strategy. Google is known not only for their innovative technology breakthroughs but also their innovative compensation policies. Google Human Resources performed a survey to determine what type of pay is preferred by its employees such as base pay or bonuses. â€Å"We’ve heard from your feedback on Googlegeist and other surveys that salary is more important to you than any other component of pay (i.e., bonus and equity). To address that, we’re moving a portion of your bonus into your base salary, so now it’s income you can count on, every time you get your paycheck† (ibtimes.com). Managing Human Resources and compensation strategies effectively is vital to organizations within the modern and fast paced business world. Google had created a strategic compensation that gives them a competitive advantage among their competitors by attracting, retaining, and motivating highly talented employees. Google’s compensation system has all the benefits you would expect from a Fortune 500 organization such as health insurance programs and retirement plans. Google sets itself apart from the competition by offering services and discretionary benefits that are not standard. These services include perks such as employees are allowed to bring their pets to work and  transportation services that pick up and drop off employees at home. Google believes in a fun informal environment because it leads to more engaged, happy, and productive personnel and they have implemented many practices that reflect this ideology. Liane Hornsey, the Google VP of operations, believes that the work life balance is important to their employees and implements policies to ensure that workers keep a healthy balance. â€Å"Liane explains that the company is outcome focused, not detail focused. In other words, they don’t monitor what time employees arrive or keep track of sick days† (centerforworklife.com) Google offers flexible work hours, part time work options, and telecommuting for certain jobs to allow employees freedom to have a social and home life. Google has set a strategy to provide a workplace that people want to work at and have gave substantial effort to achieve this goal. Their HR and compensation practices produce impressive results of the organization’s approach which increases employee productivity. Core compensation is very important and has a large impact on employee’s attitude and performance. Google focuses on rewarding exceptional performance as well as training in weak areas for underperformers. Performance management is performed quarterly and Google puts extensive focus on this area because they are performance driven. Performance appraisals are important because Google uses pay-for-performance bonuses as a large part of their compensation strategy. Much like most other organizations there is an increase in total compensation in accordance to the levels of responsibilities and leadership. Individual incentives, group incentives, and profit sharing programs are used at Google which gives employees a financial reward when their profit goal is achieved. Payscale.com reports that Google Inc. typically pays their employees 11% above the market pay line. This is 3% higher than their direct competition in the market. Paid time off is one type of discretionary benefit that Google offers benefits above the standard in the market. They offer unlimited sick leave due to the fact that they are focused on performance and production and rely on performance reviews to determine an employee’s contributions. Google also provides employees with 27 days of paid time off after one year of  employment. They also recognize the importance of child birth and offer 18 weeks of maternity leave for an employee that has a child. Google also offers paternity leave to fathers which allow male employees to use up to 7 weeks of leave to spend with their newborn. During this time off employees receive their full annual base pay while they are at home with their child. Google offers employees health insurance programs that cover employee dependents as well. â€Å"Its health care plan is unusually generous and even pays for gender-reassignment surgery including facial feminization for transgender women† (forbes.com). Google also has a physician on site at headquarters in Mountain View, CA. This allows for employees to simply walk across the campus to see a doctor if they are not feeling well. This eliminates employees having to miss work and make a special trip to a physician when they are not feeling well. Some physical therapy services and chiropractic services are offered as well for the convenience of the employee. Google also offers employer sponsored retirement programs such as 401K and IRA. Google matches employee donations to their defined contribution plans at a rate of up to 50%. This is well above the average as many organizations only match up to 6% of contributions. Google’s HR department sends emails to employees to encourage them to set aggressive savings goals. â€Å"If you implore an employee to contribute $8,000 to his retirement rather than, say, $2,000, he’ll tend to save more, even if he can’t afford $8,000† (rd.com). This allows employees to feel secure in their future retirement income as Google helps to ensure that they will have a satisfactory retirement benefit plan. Protection programs are another form of discretionary benefit that Google offers in innovative and unprecedented ways. In addition to standard life insurance that employees are able to receive, they also receive additional life insurance benefits from directly from Google. If an employee passes away Google has created a policy that the deceased employee’s spouse will receive half of their salary for the next ten years. If the deceased employee had a child then Google will compensate that child in the amount of $1000 per month until the age of 19 or the age of 23 if they are a full time college student. The type of benefit that Google is most known for are services. This type of discretionary benefit helps companies create a competitive advantage in the market by giving perks to employees which helps attract and retain quality employees. They offer transportation services in the bay area with Wi-Fi enable trollies that pick up employees to take to work and drop them off at their residence after work is completed. Another service they offer are nap pods for the ability to relax and take brief naps at work so they are reenergized for work. Google also provides tuition reimbursement services that encourage employees to continue their education at the expense of their employer. This will continue to improve employee production and continue to increase the value of the worker which benefits the employer and employee. There is also an on-site fitness center that is complete with weights, personal trainers, and yoga instructors so that employees have the time to exercise and relieve stress while at work. The fitness center is also equipped with a full size lap pool and rock climbing wall for alternative exercise methods. There are also free recreational game rooms where employees can play games such as pool, foosball, Ping-Pong and arcade games. This promotes a social atmosphere and strengthens the team concept while relieving stress and improving morale as well. Google has Segways that are available for employees to use at any time which allows them to travel around the campus atmosphere quicker and in a more entertaining way. They also have beach volleyball games and roller hockey in the parking lot twice a week. Hair salons with beauticians and barbers are readily available any time an employee would like a haircut at work. One of the most popular services that Google offers is a free cafeteria for all employees. Workers are able to enjoy quality gourmet food for lunch at their convenience and it does not cost them anything. Google is also offers free oil changes, car washes, legal consultation among many more services that are available to any employee. These services are a unique compensation strategy that proves core compensation is not always the most important benefit to an occupation. Google has a unique vision and has implemented unique compensation strategies that have been met with overwhelming success of attracting and retaining the highest quality employees available in the market. Most employers can learn  from the strategy used by Google by making the work environment as fun and friendly as possible because that is an environment that produces highly motivated employees that will want to perform to the best of their abilities. The bottom line is directly affected by employee turnover and employee production and a compensation strategy such as Google Inc.’s has proven to affect those areas in a positive way. Works Cited â€Å"Average Salary for Google, Inc. Employees.† _Google, Inc. Company Salary Data, Average Employee Salaries_. N.p., n.d. Web. 25 Sept. 2014. â€Å"America’s Top Companies For Compensation And Benefits.† _Forbes_. Forbes Magazine, n.d. Web. 22 Sept. 2014. Emerson, Ramona. â€Å"Google’s Best Benefits: The Top 7 Perks Google Offers Employees.† _The Huffington Post_. TheHuffingtonPost.com, 30 Jan. 2012. Web. 23 Sept. 2014. â€Å"Google.† _Fortune_. N.p., n.d. Web. 26 Sept. 2014. â€Å"Google’s HR Practices Explained.† _Google’s HR Practices Explained_. N.p., n.d. Web. 25 Sept. 2014. â€Å"Google – Overview, Company Culture And History.† _About_. N.p., n.d. Web. 24 Sept. 2014. â€Å"Google’s 10% Salary Increase, $1000 Cash Bonus Part of Company’s ‘competitive Compensation Plan'† _International Business Times_. N.p., n.d. Web. 26 Sept. 2014. â€Å"How Google Became the Best Place to Work.† _Readers Digest_. N.p., n.d. Web. 25 Sept. 214. â€Å"How Google Motivates Their Employees with Rewards and Perks.† _HubPages_. N.p., n.d. Web. 26 Sept. 2014. â€Å"Work Life Balance Elephant Theory, Logic Based Discussion on Work Life.† _Center For Work Life_. N.p., n.d. Web. 26 Sept. 2014.

Tuesday, January 7, 2020

Generic Conventions of Teen Movies in the 1955 Film Rebel...

Generic Conventions of Teen Movies in the 1955 Film Rebel Without a Cause Rebel without a cause was the first ever film to be targeted at the newly established Teenage audience and caused the creation Teen Movie genre because of its incredible success. The creators of Rebel without a cause saw that there was enormous potential for the teen audience as they had never been targeted before and they had money to spend on entertainment as they had no outgoings at all. The film starred James Dean as Jim Stark the troubled teenager in a new town. He is portrayed as the outsider and the protagonist as he fights his oppressive authoritative figures. James Dean: Role Model for teenagers†¦show more content†¦This is another theme which can be seen in the 1955 Rebel without a cause, as all teenage characters are trying to make it as mature adults. This is a great task for the teenagers as the ideal of the love of your life must be found before the transition is complete. The message of the film is that when love has been found life will be so much easier. This offers social and economical reassurance for the audience that the problems of the teenager can be overcome and that true love can be found. The theme of transition ties in with the sub theme of adulthood and what the right way to be a man is. Youre tearing me apart! [IMAGE]The issue or masculinity is debated in its three character forms: Jims dad shows us how he is emasculated and his role of man has been reversed with Mrs Stark. This is seen as he cleans up the meal he has made for his wife in a piny. Jim himself is portrayed as the picture of perfect masculinity as although he is rebellious he is charming and treats Plato as his surrogate son and Judy as his loving partner. Because of Jims heroism in the film, Jims dads masculinity is restored and he realises that they need to resolve the conflict in the family unit. Plato offers the third view of masculinity as he is portrayed as coward and seems to need someone to replace his Parents who haveShow MoreRelatedStrategic Marketing Management337596 Words   |  1351 PagesDesigns and Patents Act 1988 No part of this publication may be reproduced in any material form (including photocopying or storing in any medium by electronic means and whether or not transiently or incidentally to some othe r use of this publication) without the written permission of the copyright holder except in accordance with the provisions of the Copyright, Designs and Patents Act 1988 or under the terms of a licence issued by the Copyright Licensing Agency Ltd, 90 Tottenham Court Road, London, EnglandRead MoreMarketing Mistakes and Successes175322 Words   |  702 Pagesreproduced, stored in a retrieval system or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning or otherwise, except as permitted under Sections 107 or 108 of the 1976 United States Copyright Act, without either the prior written permission of the Publisher, or authorization through payment of the appropriate per-copy fee to the Copyright Clearance Center, Inc. 222 Rosewood Drive, Danvers, MA 01923, website www.copyright.com. Requests to the Publisher